There's a reason the Left is incredibly angry about the promotion of Stephen Miller to Chief of Staff. As my colleague Rusty Weiss reported, their attacks on him are entirely emotion-based.
He listed some of the highlights from DNC leaders:
- Schumer: "Stephen Miller is the architect of the most barbaric, inhumane policies of this administration."
- Jayapal: "Stephen Miller is the architect of Project 2025 ..."
- Garcia: "Stephen Miller is the architect of the unconstitutional ICE raids that have terrorized our communities ..."
- DNC: "Miller is Trump’s Deputy Chief of Staff, domestic policy advisor, and the architect of Trump’s worst policies ..."
- Sen. Catherine Cortez Masto (D-NV): "Stephen Miller is the chief architect of Trump’s racist, cruel, and un-American campaign of terror across our country."
I like the emphasis on architect because it evokes the vision of a diabolical man in a white suit controlling-the-Matrix kind of feel, but it's the adverbs that I think truly sell the emotional angle. Inhumane! Racist! Cruel! Barbaric!
They're right to be afraid, too. As my colleague Bob Hoge reported, you can see how good Miller is at a rope-a-dope in his interview with Jack Tapper from 2025. Honestly, you could pull up any interview he did with hostile media and understand why the Left so fears him.
Understand, it's not just the fact that he's well-informed. I've met well-informed analysts who can put you to sleep discussing anything in-depth. In fact, the Left hopes the Republicans put up a well-informed, professional-sounding, and ultimately boring guy. Miller is not that. This is a man who reminds me of Conor McGregor in his prime.
Not only is it fun to watch him fight, but he also carries a natural hype around him that makes you pay attention, and that, my friends, is what makes Miller so dangerous to the Left. He can get your attention in an attention economy and make you feel the info he's giving you, not just register it on a logical level.
As I talked about on Friday, the Left has largely abandoned making any logical sense in favor of emotional salesmanship. When DSA leader Megan Romer appeared on Martha MacCallum's show to talk about where all the money for the DSA's socialist plans will come from, Romer didn't have an answer. She didn't need one. She understands that she lives in a world where information is in overabundance, and it's easier to feel a policy than to have workable details for it. The days when intelligent people sit in a room and discuss numbers and policy for an audience to chew on are over. We live in a world where a TikTok with some text on the screen while someone dances is a much better sales tactic.
You can, and should, hate that, but we often don't get to choose the ballroom; we just have to dance in it.
Miller has the ability to give info and make it look like fireworks are going off. You enjoy watching him beat people over the head with facts. He's on the offensive and knows how to make a jab sound professional. He's one of the few people who has this talent, and if Trump is going to keep his administration going as strongly as he can, he's going to need to bring these kinds of people to the forefront.
He is at war. To be clear, he always has been, but after the midterms, he's now on the losing side. His PR isn't exactly going well, so he needs competent fighters. I think Miller absolutely qualifies as one of the best. He hits hard and leaves you wanting to see more. If you watch one Miller interview, you have an itch to watch another, because it's fun watching lions take down hyenas.
That's invaluable in our day and age. Virality paired with competence is needed now more than ever. The midterms made it clear the fun was over, and it's Miller time. The more he's in front of a camera the more defensively the Left has to play, and the more defense they have, the better it looks for Republicans.
