Insurance Giant Pulls Its Incredibly Tone-Deaf Post-Terrorism Attack Statement

As we reported, insurance behemoth Allstate delivered a spectacularly bad message before the Sugar Bowl Thursday in the wake of the nightmare New Year’s terror attack in New Orleans. Tom Wilson, CEO of Allstate, which sponsored the game, took the time to chastise Americans for our supposed “addiction to divisiveness and negativity” and directed us to “trust and accept people's imperfections and differences.”

At least 15 were killed by the awful truck attack, dozens more were injured, and now some corporate dude says it’s because of “people’s imperfections?” It’s mind-boggling. The ISIS-inspired attack was not because of someone’s imperfections or because we’re addicted to divisiveness—the attack occurred because a psycho was brainwashed by an evil, America-hating ideology and because, in Joe Biden’s twisted vision, white supremacy is the danger, not ISIS.

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After enormous blowback to the offensive statement, Allstate has reportedly pulled the garbage off its social media accounts.

Allstate, the corporate sponsor of the Sugar Bowl, appeared to wipe its social media of a video message from CEO Tom Wilson after his remarks following the terrorist attack on Bourbon Street in New Orleans sparked massive backlash online.
In the message played for fans Thursday prior to kickoff in the College Football Playoff quarterfinal game between Georgia and Notre Dame, Wilson stated that Americans should overcome an "addiction to divisiveness" and instead "accept people's imperfections and differences."
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The video was received poorly online, with many Allstate customers threatening to boycott the company over its "tone-deaf" messaging.

I canceled Allstate months ago bc they don't pay on claims

But if i was, I'd cancel it, I'm not about to hear their CEO preach to me how we should be tolerant after Americans were mowed down in a terrorist attack in New Orleans

Cancel Allstate. I did

pic.twitter.com/AckN73j257
— @Chicago1Ray 🇺🇸 (@Chicago1Ray) January 3, 2025

A jihadist killed and maimed dozens of innocent Americans in a hate-fueled rampage, and the CEO of Allstate thinks Americans watching the Sugar Bowl need a lecture from him on overcoming “an addiction to divisiveness and negativity?”

Absolutely not!! pic.twitter.com/CuyOYoz1mg
— Charlie Kirk (@charliekirk11) January 2, 2025

The company responded to the outcry with a statement:

"To be clear, Allstate CEO Tom Wilson unequivocally condemns this heinous act of terrorism and violence in all forms. We stand with the families of the victims, their loved ones and the community of New Orleans. The reference to overcoming divisiveness and negativity reflects a broader commitment to fostering trust and positivity in communities across the nation," the statement read.

Why wasn't that Wilson's statement from the get-go? He had a huge college football audience and a nation reeling from this savage event, and instead of a healing, heartfelt message like the one above, he delivered some woke gobbledegook. It's almost unfathomable that someone could be so out of touch with normal people.

It’s seemed in recent times that corporations were finally starting to “get it” and distance themselves from the woke mind virus. DEI is being phased out at numerous companies, and retail operations like Target toned down their divisive Pride Day celebrations after the paying public roundly rejected them, costing the chain billions. Bud Light faceplanted with the Dylan Mulvaney fiasco, and other companies seemed to be taking heed.

This virtue-signaling Allstate CEO seems to have missed the memo that a whole lot of Americans are sick and tired of companies shoving their propaganda down our throats. I hope those Americans make their voices heard—and that Allstate receives the message loud and clear.