Women Boycott Ulta Beauty After It Attempts to Redefine Femininity

(AP Photo/Eric Gay)

Corporations left and right are caving to the transgender activist movement and adopting its narrative. What they aren’t considering is that this effectively results in the erasure of women and true femininity from mainstream culture. Ulta Beauty made the massive mistake of adopting this same narrative, resulting in women all over the country vowing to boycott the company for turnings its back on them.

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