The Michigan-based cereal giant Kellogg’s donated a whopping $91 million to the far-left Black Lives Matter (BLM) movement after slashing employee benefits, according to a report from The Federalist.
Citing data published by the Claremont Institute, the outlet found that following the death of George Floyd in 2020, Kellogg’s launched the Racial Equity 2030 Global Challenge with an injection of $90 million in order to “fuel innovative and actionable solutions to build a racially equitable future.”
“As stewards of our children’s future, we must collectively face the primary challenge of our time: racial equity,” said W.K. Kellogg Foundation Trustee and Board Chair Cathann Kress in a promotional video.
In June 2020, the company also affirmed its commitment to “combatting racism” with a $1 million donation to the left-wing activist group NAACP.
“Kellogg Company’s $1 million grant complements the funding that the W.K. Kellogg Foundation provides to NAACP, including $1.15 million in 2020,” wrote Kellogg Company Chairman and CEO Steve Cahillane at the time. “NAACP is one of the many racial equity anchor organizations that WKKF supports.”
Meanwhile, the foundation’s website boasts that in October last year, “five awardees were named to receive a combined $80 million over the next eight years, concluding in 2030, the W.K. Kellogg Foundation’s 100th anniversary.”
The large donations came less than a year after employees went on strike over reports that the company had introduced a two-tiered benefits system, limited vacation days and enforced work weeks as long as 84 hours.
Around 1,400 workers across four states – Michigan, Nebraska, Pennsylvania, and Tennessee – picketed for nearly three months. In response, company officials axed health benefits, leaving employees to pick up the exorbitant premiums to maintain their coverage for pre-existing conditions. The two sides eventually reached an agreement to end industrial action in December 2021.
In 2022, Kellogg’s also bankrolled a pilot program aimed at providing hundreds of illegal aliens living in the U.S. with a guaranteed basic income of $500 per month.
Kellogg’s is far from the only large company to have funded BLM’s Marxist agenda. Earlier this week, it emerged that the now-collapsed Silicon Valley Bank gave away $74 million to BLM and other social justice-related causes. The Claremont report found that in total, BLM had shaken down corporations for a staggering $83 billion, equivalent to more than the entire GDP of most African countries.