Rev Up the Time Machine - Myspace Owners Eyeing a Social Media Comeback

AP Photo, File

When we think of "social media" now, we think of Facebook, X, and Instagram. But before all of those platforms where you add friends and family to your "friends" lists and watch funny videos, there was another Internet trailblazer. While Mark Zuckerberg was still developing the concept of Facebook, Myspace was first on the social media scene. Zuck and Facebook eventually took over the idea of connecting on the Internet, but we may not have seen the last of Myspace.

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After more than 20 years of inhabiting the bottom of the social media barrel, the owners of Myspace, brothers Tim and Chris Vanderhook, are looking to make a fresh start with the platform so that it can compete, once again, successfully with the other social media giants. The Vanderhook brothers say they have a completely new vision for Myspace, something that has a totally different feel from other social media platforms, where a chief complaint of many users is that of algorithms, often intended to engage the user in endless scrolling. 

In a recent documentary about the platform, the brothers said,

“We built an entirely new Myspace. We really tried to modernize it, but it was a different company at that point. It wasn’t the same Myspace. By that time, they had been through four other sets of management and CEOs. We were going to be the fifth ones, and I think that there were a lot of the people who were really just done.”

The Vanderhooks say there is a plan to relaunch Myspace, but there is no target date yet. The brothers appear to be persistent. Tim Vanderhook added, "And if that one doesn’t work, we’ll do it again." 

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Myspace was first on the social media scene, launching in 2003. Users learned how to customize "profiles" and create "friends" lists. There was also a music feature. Between 2005 and 2008, Myspace had the corner on social media, and along with Facebook, attracted 115 million visitors per month in 2008. Facebook eventually surpassed Myspace, overtaking it with unique U.S. users in 2009, also taking over Myspace's biggest demographic. Myspace suffered a mass exodus in 2010.


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Since then, Myspace has become a significant networking platform for musicians and bands of every genre of music to showcase their wares. But maybe the biggest question for the Vanderhook brothers is: Will they decide to be a more social environment, where people go to connect with others, or watch the funny videos, or will they dip their toes in the political waters, especially with 2028 looming? The Vanderhooks' political affiliations are unknown, but if they have watched Zuckerberg or Elon Musk for any length of time, it should be pretty clear to them that Musk's insistence on free speech for all on X would be a wise way to go for them. 

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We might get another dose of funny videos, but in the end, more speech, not less, can only be a good thing. 

Editor’s Note: Here at RedState, we’ve been dealing with real government suppression of free speech for YEARS. Despite the threats and consequences, we refuse to go silent and remain committed to delivering the truth.

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