Discovering the Joys of Capitalism

AP Photo/Robert F. Bukaty

On Monday, former President Donald Trump was indicted for an incredible fourth time, this time in Fulton County, Georgia, on ten charges related to the 2020 Presidential election, including conspiracy. It is the same old broken record Trump supporters have heard since Manhattan D.A. Alvin Bragg began the indictment parade of Trump back in March. And what Democrats and the left just can't seem to figure out is that every time Trump gets indicted, his poll numbers rise, and his supporters are even more dug in and vow to vote for him in 2024. 

But the Georgia indictment may afford Trump supporters the gift that truly keeps on giving — and serve as a glaring example that the left does not understand not just who Trump supporters are but the basic principles this country was founded on and millions of Americans live by. That grand prize for Republicans will be a mug shot. Fulton County Sheriff Patrick Labat promised the nation that Donald Trump would be fingerprinted and “Unless somebody tells me differently, we are following our normal practices, and so it doesn’t matter your status, we’ll have a mugshot ready for you." Sheriff Labat is a lawman, so perhaps the concept of capitalism is not always front and center in his mind. And even still, how capitalism relates to politics, specifically presidential campaigns. 

As of this writing, no mugshot has been taken. But let's assume that Sheriff Labat is a man of his word and a mugshot will be produced in the near future. We can assume that it will look much like any other celebrity mugshot, the suspect holding a placard camera high with all his pertinent information on it. The subject in question is usually not smiling, as his trip through the criminal justice system is likely not a pleasant one. But in Donald Trump's case, he may be grinning just because he knows what will follow his portrait session. 

If the Fulton County Clerk's office was careless enough to post Trump's indictment online prior to any proceedings, it is a reasonable supposition to think that a mugshot might be leaked as well. That is where the fun — and the lesson on marketing and capitalism — begins. On the "Back to Basics" portion of the International Monetary Fund website, it states that,

Capitalism is often thought of as an economic system in which private actors own and control property in accord with their interests, and demand and supply freely set prices in markets in a way that can serve the best interests of society.

True enough, but it goes on to say, "The essential feature of capitalism is the motive to make a profit." And making a profit is exactly what will happen. Americans are, if nothing else, natural entrepreneurs. You can hate Donald Trump, his tweets, and everything else he stands for, but if you think you can make a buck selling T-shirts, coffee mugs, and anything else you can plaster that mugshot on, that, my friends, is raw capitalism, and may the best man win. 

Anyone who has ever worked on a political campaign might tell you that at the heart of that campaign is marketing. In order for your candidate to win, you have to market him or her, their message, and anything else you think will give them an edge. The fact that Trump pulls ahead in the polls every time he is indicted makes a mugshot the perfect marketing vehicle. Besides not campaigning in Wisconsin, Hillary Clinton may now realize her biggest mistake was using the word "deplorables." If Joe Biden were coherent, he would realize what a gift "ultra MAGA" was to conservatives.

Former Speaker of the House Newt Gingrich, on a recent appearance on "Hannity," may have also predicted what else may happen with a possible mugshot. He gave the example of former Vice President Dick Cheney's first congressional campaign in Wyoming. During the campaign, he suffered a heart attack. While recovering in the hospital, his wife Lynn organized "Cardiacs for Cheney," a group of Wyomingites who also lived with heart issues, to campaign for him. The very same thing will happen for Donald Trump. Only in his case, there will be millions of surrogates across the nation campaigning for him, and it is a safe bet that a few of those surrogates will come up with some pretty innovative ways to use that mugshot to raise campaign funds and campaign for Trump. 

A possible Trump mug shot will make Democrats realize the hard way what conservatives have always known. Capitalism is a beautiful thing.



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