Grrrrrl Power: 8-Year-Old Fights the Power of Kelloggs's Cereal Patriarchy



As we sit and ponder the results of Tuesday’s elections, we’d do well to bring into focus the things that really matter.

And deep down, we all know the greatest travesty going.


I’m talking, of course, about the lack of inclusivity on cereal boxes.

There — it feels SOOO GOOD to finally SAY IT.

But I’m late — 8-year-old Dahlia Lee beat me to it.

The little fireplug from Canberra, Australia could bear it no more, so she wrote a letter to Kellogg’s.

Incidentally, if you’re looking for a fun, insightful, bizarre, and interesting movie, I recommend The Road to Wellville. It highlights so much anti-science ridiculousness that Hollywood is still embracing, and Dana Carvey’s character presents a particularly hilarious (and profound) idea.

Speaking of ideas, check out Dahlia’s letter:

“Dear Kellogg’s … This morning I noticed that on the back of the Nutri Grain [sic] box there are only pictures of boys doing something awesome. Why can’t girls be on the back?…”

Nothing wrong with that question.

The Big K sent back a “We appreciate your feedback” letter, and that was that. Fast-forward to Dahlia’s petition.

Here’s what it says:

My name is Daliah, I am 8 years old from Australia and I am a girl.

Kellogs Nutrigrain has only been putting boys on their boxes. This is not fair and we need to change it! They only have boys doing amazing things like surfing on the biggest waves or skateboarding upside down. Girls can do that as well as boys. We don’t have to think one is better than the other. We are both humans and we are the same if you look at it in a positive way. It is offending girls who can do amazing things too. It is stopping them from thinking that we are both equal.

Kellogs should change their boxes because we are equal and they need to see that. They can change it by taking pictures of amazing things that women and men are both doing for the world.

I wrote a letter to Kelloggs to get them to change it. They responded but said nothing about the problem. That’s why I have made this petition to get you to help me change it.

I care because this is not fair!


Well, it is fair. But moving on…

The cereal icon was made aware of the petition, and it released this statement:

“Hearing Dahlia’s passion and, as a company that values diversity and inclusion, we’ve decided that we will update the back-of-pack imagery with images of both females and males. This will be rolled out in 2019, so that we can continue to inspire all Aussies no matter their gender.”

Furthermore, via a spokesperson:

“Like Daliah, we too think girls are more than capable of awesome things, which is why we have been supporting both the Iron Men and Iron Women Series for almost 40 years, a competition that we’re proud to say awards women equal prize money to men.”

Dahlia’s response, as told to the Canberra Times, was thus:

“I jumped up and down and screamed, I was so excited. Finally, all my hard work has paid off. Children are important as well and need to be listened to.”

“I think one of most amazing things is that she is at that beautiful age where she genuinely believes she can change the world,” her mom, Annabelle, said to the outlet.

Reading buzzwords such as “diversity” and “inclusion” will no doubt produce some flinches among us. But removing the terminology, the story is endearing. Dahlia did a pretty cool thing: she saw something she didn’t like, and she tried to change it. She didn’t ask the government to force people to act; she simply voiced her opinion, because she wanted to see girls doing cool things.


If only the likes of Alyssa Milano (here, here, and here), Amy Schumer (here), and Chelsea Handler (here) could learn from her. The world could use more spunky chicks. It just doesn’t need any more goofy leftists.


Relevant RedState links in this article: here, hereherehere, and here.

See 3 more pieces from me: Chelsea Clinton vs. Ivanka, Bank of America vs. the 2nd Amendment, and what Hillary won’t learn from Barbara Bush.

Find all my RedState work here.

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