This is going to be the easiest job any ad man ever had: pointing out what is wrong with Donald Trump.

Priorities USA, the big money pro-Hillary Clinton super PAC, will begin airing general election ads against presumptive Republican nominee Donald Trump on Wednesday, according to a spokesman.

Priorities USA will spend $6 million on ads between May 18 and June 8, hitting Trump in Ohio, Florida, Virginia and Nevada, all general election battleground states. The ads will try to do what no Republican could: Take down the businessman who beat a scrum of veteran politicians to all-but-win the Republican nomination.

“Donald Trump is a divisive, dangerous, con man who should never be President of the United States,” said Justin Barasky, spokesman for the super PAC, who added that the super PAC is airing ads to show, in part, that it is preparing “for a close and competitive election.”

Priorities, an outfit tasked with raising millions of dollars and spending it on television ads, has previously announced that they would spend $130 million in ads that will begin airing ads on June 8, the day after primaries in California and New Jersey.

The sad thing is that the points made by Mr. Barasky are not only true, they are understated and the only legitimate counter position is that Hillary is more divisive, more dangerous, and the leader of a criminal enterprise who should never be president.

Donald Trump has coasted to his nomination on the crest of $2-plus billion in free television advertising — and an equal amount of print coverage — that treated him as though he was actually a lucid and sentient human. Now that he has the nomination he is going to experience a tsunami of negative coverage as he discovers his “friends” in the media value a Democrat in the White House more than their monthly gratis copy of Trump Magazine or the scholarship their kids got from Trump University.