I checked and double-checked. Then I checked again, and it’s not satire… Starbucks wants its employees to start conversations with customers about race.
I don’t care much for their coffee, so this won’t affect my mornings, but did the brass in Seattle think this through? Who wants to have a conversation about any political issue before the first cup? Who wants to have that conversation with a 20-something barista? And how, exactly, does such a “conversation” start?
Barista: “Room for cream?”
Customer: “No, black is fine.”
Barista: “Funny you should mention black because…”
Personally, I’ve long been tired of hearing that we need to “start a conversation” about race. We do, perhaps, but those who call for it the most don’t really want a conversation. A conversation is a dialog; the progressive idea of a conversation is a monologue with which you agree, or you’re racist.
The good news is that this campaign will probably be short-lived due to under- (or over-) caffeinated customers not responding kindly to some kid practicing his Academy Awards speech before breakfast. The bad news is that someone might get punched on Starbucks property. The worse news — any such fallout will be used as evidence that we need to have “the conversation.”
And so it goes…