Attacking the auto, insurance, investment, and banking industries just isn’t enough for the Obama administration. Now Obama has sicked the FDA on General Mills over its claims about the popular breakfast cereal Cheerios.
From wcbstv dot com, hat tip Drudge Report:
According to a letter from the FDA General Mills’ advertising violates the federal Food, Drug and Cosmetic Act. The agency said claims that Cheerios ingredients can lower cholesterol within a certain amount of time, all while providing cancer-fighting and heart-healthy benefits, essentially makes Cheerios “a drug” by their definition. And no drug in this country can be legally marketed without an approved new drug application.
Unfortunately, nothing in this country can be produced, marketed, and sold without the approval of the federal government.
People CBS 2 HD spoke to say this dispute over the cereal’s health claims won’t change how often they buy or eat Cheerios.
“Mostly ’cause kids eat them, they’re fun, round, they’re easy to eat,” said Jennifer Wood of the Upper East Side.
In addition to a warning letter sent to General Mills, accusing them of making unauthorized claims about Cheerios, the FDA has given the cereal maker 15 days to explain how it will correct the claims. This explanation period reminds me of a few other companies the administration gave a time line too. Using General Motors and Chrysler as a guide, the 15 day time frame probably reads, do what the administration says or they will take over the company.
God help us!