The Obama camps strategy is clear over the 60 something days. To continue to tout John McCain as the second coming of George Bush and to tout himself as the one who can truly bring change.

The McCain camp needs to respond to these two charges and have yet to do it effectively.

Some might of disagreed a month ago or maybe still disagree, but with John McCain having locked up the base, I see no problem with running hard on his own record.

It was John McCain’s appeal to moderates and independents that allowed him to win some of the early primaries. I stated at the time that it was McCain’s appeal to Independent voters, that would help him the election, as long as he could shore up the base.

Over the past few months, the McCain camp has reached out to those that were reluctant at first to jump aboard. With that now being the case, it’s time for McCain to make his case to the undecideds. The only question is how to do it effectively.

First, the McCain camp needs to call out Obama on the lies and distortions he’s made thus far.

One charge that Obama has made, is that John McCain has voted 95% of the time with Bush. Which is inaccurate, to say the least. The correct statement, is that John McCain, according to the Congressional Quartely, had voted 95% of the time with Bush during 2007. But in 2005, he voted alongside the President 77% of the time. So how does John McCain distance himself from the President, in order to appeal to the undecideds that might be reluctant to support him based on the notion that he won’t bring change, but also not distance himself from the President’s staunchest supporters? He turns the table.

The McCain camp needs to tout his “independent mindedness” and his willingness to put principle before party. Something that we can’t accuse Obama of doing.

They also need to focus on Obama’s record, or what little of it. Barack Obama might not technically be the most liberal Senator in the Senate, but he’s indeed one of the most liberal Senators. They also need to point out his non-bipartisan record. I’m sure we conservatives could at least stomach listening to him speak vaguely about his bipartisan record, emphasis on vaguely.

The McCain camp needs to make this an election about a choice between John McCain, as being widely appealing, experienced, and having an actual record of reform and change, and Barack Obama, an unappealing, far-left wing liberal, who is inexperienced, and has no record of change.

Joe Biden has once again stuck his foot into his mouth. This time making a comment about John McCain’s Vice Presidential running mate, Sarah Palin regarding her looks.

On the campaign trail today in Ohio, Joe Biden attempted to point out differences between him and her referring to Gov. Palin as “good looking”.

An obvious attempt at humor, but a poor one at that.

Gov. Palin’s looks have nothing to do with the upcoming election, obviously. Any reference to a Vice Presidential candidates looks are completely unnecessary.

Particularly when members of his party, as well supporters of Obama and Biden are trying to paint the Governor as being someone who was just chosen because of her gender. Ignoring her qualifications, her experience, and her accomplishments.

Then again, I don’t expect anything less from Joe Biden and the Democratic party.

Right after the pick was made, the party that supposedly doesn’t attack, attempted to attack Sarah Palin. Didn’t matter that they knew nothing about her, they wanted to spin the pick to make it look as poorly as possible.

A few Democrats attempted to try and connect her to Ted Stevens and Don Young. Two Alaskans facing corruption charges. Not recogizing her fight against corruption and her battles against Stevens & Young.

Some liberals are attempting to focus on her inexperience, but they’re only turning the discussion back around to Obama’s inexperience.

Democrats have desperately been relying on tying John McCain to George W. Bush. Not only is it an attempt to tie him with an unpopular President, but to try to suggest that John McCain is uncapable of bring about change.

John McCain has gutted that argument with his pick of Sarah Palin. Who reinforces John’s McCain’s “Maverick” image and his message of reform. Something the Democrats have been trying to avoid.

Honestly, this is a perfect pick.

Democrats can’t define her and have looked terrible attempting to do so.

But McCain has shown with this pick, his message over the next 66 days will be of reform, ethics, and energy.